Wherever you look – in the newspaper, in magazines or on the worldwide web – the articles about Big Data and Data Science fly by. But do you know exactly what these concepts mean? And above all: what they can mean for your business? When it comes to Big Data and Data Science, many companies have no idea where to start or why they need Big Data for their business in the first place.

Developing a data strategy: a pure necessity

The fact is that companies today are inundated with data. However, many companies do not know what to do with all that data. Or they are already working on it, but are still at a very early stage – usually by reporting on historical data.

But the world of data is changing rapidly. Volume, diversity and speed of data are increasing every day. If your company wants to remain competitive, it is therefore necessary to develop a data strategy and to review the veracity of your data.

Proactive instead of reactive

Thanks to new technologies, historical, fast (recent) and streaming data can be combined to make future predictions based on them. This makes you as a company proactive instead of reactive. And with that, you can not only generate new revenue, but also stay competitive. Knowing what you can and should do with your data is therefore essential!

Wondering how to get the most out of your data? Then contact cimt, the data management experts.